Believe Design Magazine

PepsiCo Design and Innovation

Beverage

Saturday, 13 July 2024

Pepsi Culture Can Series

Think globally. Act locally. That is the mantra for the Pepsi Culture Can Series. This limited-edition packaging initiative realized unique, hyperlocal designs for markets all across the globe. This series was activated in over 10 countries and expressed through more than 40 unique designs. Our identity, pride, and sense of community were stronger than ever in 2019. The Pepsi Culture Can Series is a global platform designed around those things that bind us together.

Nicolas Boon

Fragrance Diffuser

Friday, 12 July 2024

No48

The Omecara studio has defined a shape that evokes polished amber or a pebble found on the seashore, thus breaking with the traditional image of ambergris. The shape was designed to evoke solid and liquid, land and sea. The identity is characterized by the number 48, a lettering where the masculine square 4 and the feminine rounded 8 complement each other. The typographic treatment gives an impression of restful lightness, while the gold-colored hot stamping, in the same shade as the perfume, associates container and content. A subtle play of opposites and duality.

Pilotfisch GmbH & Co. KG

Brand Identity

Thursday, 11 July 2024

Buddy

The new design of the Buddy Workwear Manufacture brand creates a fresh, clear appearance. The dark blue presents as the core color the products, letting the colors and photos work. The light blue is the accent and at the same time highlight color of the design. Both colors harmonies around the products, they complement each other like buddies. The new brand name is the core of the new identity: Buddy expresses the new attitude just by reading it. In the design and wording, buddy comes to life: clear, striking colors and straight typography.

China Resources Snow Breweries

Packaging

Wednesday, 10 July 2024

Lowen

Based on the imagination of form and romance, the package design of Lowen series features its unique sense of fashion and evocative expressiveness. It integrates pen drawing, mezzotint art and street tattoo. Different geometrical sharps go with multiple bright colors on the bottle standing for different flavors, including raspberry, cherry and Weissbier. The packing has clear transmission of socializing and flavors, which can help build close connections with target consumers.

Jia-Rong Chang and Shu-Shan Tsai

Essential Oil Packaging

Tuesday, 9 July 2024

Scent

Scent Traveling Taiwan By Smell is a design that transforms Taiwan's natural, cultural, historical architecture and other characteristics into fragrance products. Using the sense of smell to create an immersive experience, evoke emotional memories, and relive the international tourism scents that are touched by travel. In addition to commemorating the trip, you can also use the scent to introduce Taiwan to others.

Plus Collaboratives

Print Sales Catalogue

Monday, 8 July 2024

Insecta Iridesse

The project disrupted the way colours and printing methods are traditionally presented by the print industry by showcasing the metallic print effects in the form of 3D iridescent gem-like jewellery pieces that look like rare insect species, and made almost entirely of paper printed with the new ink. The colour swatch was then completely reimagined into a fictional explorer's journal documenting the findings of these gem-like insects, showcasing the different print effects like never before.

Believe Design Magazine

Pepsi Culture Can Series

No48

Buddy

Lowen

Scent

Insecta Iridesse

ABOUT ME

RECENT POSTS

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER

Pepsi Culture Can Series

No48

Buddy

Lowen

Scent

Insecta Iridesse

ABOUT ME

RECENT POSTS

NEWSLETTER

ENCYCLOPEDIA

TAGS

RANKINGS

PATRONS

DISCOVER