Believe Design Magazine

Believe Design Magazine

Believe Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Ralf Kauffmann
Campaign and Sales Support
Sunday, 5 May 2024

Target

In 2020, Brainartist launches a cross-media campaign for the client Steitz Secura to acquire new customers: with a highly individualized message as a targeted poster campaign as close as possible to the gates of potential customers and an individualized mailing with the matching shoe from the current collection. The recipient receives the matching counterpart when he or she makes an appointment with the sales force. The aim of the campaign was to stage Steitz Secura and the "matching" company as a perfect pair. Brainartist developed the complete very successful campaign.

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Yingbo Qiao
Integrated Advertising Campaign
Saturday, 4 May 2024

Don't Lose Your Biculutural

For achieving the goal of cultural integration, the mission of this campaign was to generate awareness and educate immigrants about cultural integration by delivering the clear message of maintaining bicultural. The campaign built around fully embracing the TV test pattern which alludes to the moment of losing. The key vision ties eight symbols of the participating countries to create a unified yet diverse feeling. Through eight different languages Portuguese, Chinese, Arabic, Russian, Japanese, French, Italy, and Hindi in the title to interpret the main idea - Don’t lose your bicultural.

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Ralf Kauffmann
Sneakers Box
Friday, 3 May 2024

BSTN Raffle

The task was to design and produce an action figure for a Nike shoe. Since this shoe combines a white snakeskin design with bright green elements, it was clear that the action figure would be a contortionist. Designers sketched and optimized the figure in a very short time as an action figure in the style of the well-known action heroes. Then they designed a small comic with a story and produced this figure in 3D printing with high-quality packaging.

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Fabiano Dalmácio
Social Ad
Thursday, 2 May 2024

Full Moon

On Halloween 2020 while the whole world was talking about a special full moon which was visible in all parts of the globe, Guinness became part of the conversation by posting this unique visual to light up social media feeds on Halloween night. Agency: Rothco, part of Accenture Interactive | Client: Guinness

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Dennis Furniss
Packaging
Wednesday, 1 May 2024

Cheetos Redesign

Cheetos is a brand that people love and the new visual identity reimagines the all colorful characteristics of Cheetos within an new design that is driven by the iconic C. This versatile brand mark is both contemporary and playful in attitude, without loosing the playful essense of Chester, the brands world renowned mascot. In line with the heritage of the brand the design focuses on attention to detail and meticulous execution.

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Chi Forest
Functional Beverages
Tuesday, 30 April 2024

Alienergy Energy Drink

The product does not only focus on making a good visual impact, but also aims to build a better brand personality through graphic communication. The design is mainly composed of its special alien figure, creative background settings, and intense color blendings. The alien figure with its head and eyes is representing a bold, energetic, and passionate brand personality. The detailed background patterns consolidate the futuristic alien characteristic.

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