Believe Design Magazine

Believe Design Magazine

Believe Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Don't Lose Your Biculutural

For achieving the goal of cultural integration, the mission of this campaign was to generate awareness and educate immigrants about cultural integration by delivering the clear message of maintaining bicultural. The campaign built around fully embracing the TV test pattern which alludes to the moment of losing. The key vision ties eight symbols of the participating countries to create a unified yet diverse feeling. Through eight different languages Portuguese, Chinese, Arabic, Russian, Japanese, French, Italy, and Hindi in the title to interpret the main idea - Don’t lose your bicultural.

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Landscape

Landscape is a creative packaging design to express the differences and commonness of eastern and Western cultures. The color of Western oil painting and the shape of Chinese mountains are integrated in it. This design use a lot of 2D picture slices to form a 3D scene. This idea comes from art works, but it is embodied in the real commodity design.

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Smoked Trout

The packaging design for smoked trout products combines contrasting colours together with specific elements (the circular pattern background, the medieval gate shape for the cardboard cutting and the golden seal) in order to communicate the attributes of the product: tradition, heritage and natural ingredients. The most visible items: the seal and the medieval gate shape are present on the entire product range, and represent both tradition and continuity.

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Cap Pac

Cap Pac is a marketing tool tailored for outdoor events. Designed to increase uptake and widening the appeal of brands promotional products, by offering multiple fun, interactive and useful products for the consumer. The configuration of the Sign/Drinks Carrier and two detachable Sun Visors fitting around each other, fully utilising the material. All these products are made from a single sheet of card making them cheap to deliver and easy to distribute at the event. Manufactured in the most sustainable way possible, with each CapPac produced actually having a positive impact to the planet.

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Ballantines 17

In order to create a rigid box that embodies the atmosphere of an altar this design has a moving mechanism that allows the book to rise up on the gold stage as the lid lies down to reveal the liquor and the whisky bible. Samples of spices contain the flavors of the whisky to enrich the sense of smell and elevate the value of the liquor. The presentation of graphics and objects are in a sequence to trigger different senses. Users see then touch and smell to create an interactive experience.

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Fenyangwang

The product was designed for the establishment of 30 years of the enterprise. The designer combined the product with the Chinese calendar. In China, a Calendar is an indispensable tool in daily life and work. They tear off a page every day to represent the arrival of a new day. Instead, the designer "save" calendars from 30 years ago on the packaging. The purpose is to let consumers know that the enterprise has 30 years of historical experience, they offer 30 years of classic quality.

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