Believe Design Magazine

Believe Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Mountain River Sage Baijiu Gift Set

Wu Yao Baijiu Gift Set Packaging Monday, 10 August 2026

Mountain River Sage

Mountain River and Sage is a gift set packaging design for baijiu, a Chinese distilled spirit. The outer sleeve is made of matte white art paper with a minimalist bronze foil stamped pattern. Inside, a codex style box of engineered wood with oak veneer opens like a book. The inner lid unfolds into a panoramic illustration of Mount Tai and the Yellow River, printed on textured paper, framing three bottles and a certificate. The design draws on the cultural geography of Shandong Province. A minimalist and modern approach replaces the retro styling common in liquor packaging.

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Edible Heritage Gift Set

E G Sain Gift Set Packaging Sunday, 9 August 2026

Edible Heritage

This design project bridges 18th century heritage with contemporary gift culture. Inspired by the 1774 Sinkang Manuscript, the work integrates the endangered Hokkien language into a honey castella gift set. Through archival reinterpretation and sustainable packaging, the design connects historical maritime trade with food craftsmanship. By imprinting scripts directly onto the cake surface, it transforms historical writing into a tangible experience. The inclusion of female historical witnesses creates a renewed connection between ancient land deeds and everyday life.

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Guojiao 1573 Baijiu Packaging

Wen Liu Baijiu Packaging Packaging Saturday, 8 August 2026

Guojiao 1573

Guojiao 1573 is a limited-edition packaging design for a premium Chinese baijiu. The design draws on the loong, an auspicious figure in Chinese culture. Three-dimensional sculpting presents the loong across both the bottle and the outer packaging, and parts of the figure stay concealed within the forms. The bottle is made with an ancient kiln-fired ceramic technique and is shaped by hand. The package measures 205 by 170 by 295 millimetres. The calm and refined form invites the consumer to explore and open the package.

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Yamamotoyama Rebranded Tea Package

Eisuke Tachikawa Rebranded Tea Package Packaging Friday, 7 August 2026

Yamamotoyama

Yamamotoyama is one of the oldest and most established tea merchants in Japan. It has been the first to sell Green tea today. With the concept of Return to the origin of Edo, Nosigner have redesigned the packages to keep the traditional tea culture alive and pass it on to the future. To make them modern while retaining the charm of the long history brand, Nosigner referred to the traditional colors and structure of the scrolls with Yamamotoyama's original small crests and the calligraphy style of Edo.

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Honey Packaging Design

Iman Alemozaffar Packaging Design Packaging Thursday, 6 August 2026

Honey

Honey is a packaging design created for honey. The form is derived from the hexagonal cells of a beehive, with hexagonal volumes stacked together. Honey is made from a combination of glass and wood, and the complete set is placed in a hard box. The labels refer to the natural habitats of bees, such as forest, mountain and plain, and a wooden door supports the same theme. After the product is consumed, the container can be reused to store jam, nuts, dried fruits or spices. Each unit measures 170 mm in width, 170 mm in depth and 165 mm in height.

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Snow Draft Beer Packaging

China Resources Snow Breweries Packaging Packaging Wednesday, 5 August 2026

Snow Draft Beer

Snow Draft Beer is a packaging series for a pure malt draft beer, produced as an aluminum can and a glass bottle. The design follows a minimalist approach and uses aurora green and pure white as the main colors. Line drawings of malt, hops and water ripples refer to the three brewing ingredients. The glass bottle is slightly narrowed at the waist for a comfortable grip and is embossed with Chinese calligraphy characters meaning pure and draft. The bottle holds 460 ml and the can holds 500 ml. The unified design is intended to convey purity and a fresh taste.

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