Believe Design Magazine

Believe Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
MTN Dew Cake-Smash Beverage Packaging

PepsiCo Design and Innovation Beverage Packaging Packaging Saturday, 30 May 2026

MTN Dew Cake-Smash

MTN Dew Cake-Smash is packaging for a limited edition cake flavored soft drink. The flavor was created to recall the spirit of shared celebrations such as birthdays, weddings and graduations. The design speaks to milestones that were missed and aims to offer a sense of optimism and festivity. A visual world of lively candle characters was developed for the pack graphics and for digital use. The candle characters suggest a crowd gathered at a party. The packaging invites consumers to mark an occasion again.

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Freeze Dried Coffee Packaging

Shanghai Yuanshang Culture Communication Coffee Packaging Packaging Friday, 29 May 2026

Freeze Dried

Freeze Dried is a coffee packaging design created for a young consumer market. The packaging combines a modern look with elements of traditional Chinese culture. The visual concept is based on the five elements of gold, wood, water, fire and earth, and uses traditional Chinese colors. A large can holds several smaller cans, so the set is simple to store and to carry. Each small can is resealable, which helps control the amount of coffee used. The outer label is printed on coated paper, and the small cans are made of polypropylene.

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The Treasure of Zbojniks Label

Sasha Sharavarau Label Packaging Thursday, 28 May 2026

The Treasure of Zbojniks

The Treasure of Zbojniks is a label design for Zbojnicka fruit distillates. Zbojnicka in Slovak means belonging to a Zbojnik. Zbojniks were robbers who took part in insurgencies against serfdom, and people believed that they hid treasures in the Slovak mountains. The label presents the distillates as the treasure of Zbojniks. Velky Rozsutec mountain is shown at the top, and Slovak ornaments from different regions frame the design. Engraving-styled illustrations are printed in two colors on matte cream paper with a soft texture. The product name is applied with gold embossing.

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Have a Nice Can Food Packaging

Kaoru Mizuno Food Packaging Packaging Wednesday, 27 May 2026

Have a Nice Can

Have a Nice Can is a packaging design for a handmade canned seafood brand. The range includes an individual sleeve, a gift bag for three cans and gift boxes for six, nine and twelve cans. The gift bag handle uses a rope that recalls a fishing port. The gift boxes combine bright orange for the sun and blue for the sea. Fish illustrations are printed on both sides of the sleeve, so the pattern continues when packs are placed side by side to form a store display. Environmentally friendly certified paper is used, and the cans are left unlabeled so they can be recycled easily.

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MontGras Handcrafted Wine Packaging

Ximena Ureta Wine Packaging Packaging Tuesday, 26 May 2026

MontGras Handcrafted

MontGras Handcrafted is a wine label series created for five Chilean wines made from rare grape varieties harvested in 2020. Each label merges two pieces of art, the signature of the winemaker and a different typographic treatment of the vintage number, while a shared graphic line unites the five designs. The labels are printed on self-adhesive, uncoated, water-resistant paper that resists aging and ultraviolet light. Gold foil, die cutting, silkscreen varnish with relief and a matte protective varnish complete the finish. A wax capsule seals each bottle.

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Li Beer Packaging

China Resources Snow Breweries Packaging Packaging Monday, 25 May 2026

Li Beer

Li is a gift packaging design for beer. The glass bottle takes its shape from the Shuang-Er-Ni-Yu pottery bottle unearthed at the Yangshao cultural site. Carvings on the surface resemble traditional water ripples and fish stripes. An embossing technique is applied to the package, so the texture can be felt by touch. Elegant images and archaic fonts add a sense of history. The package is opened by tearing off the top seal. The design celebrates the early history of beer brewing in China and the traditional Chinese recipe used for the beer inside.

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