Believe Design Magazine

Believe Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Long Xi Incense Stick Packaging

Menghao Zeng Incense Stick Packaging Packaging Thursday, 30 April 2026

Long Xi

Long Xi is a packaging design for incense sticks. An aluminum-coated film bag encases a wooden box, creating a contrast between the two materials. The wooden box uses a curved sliding structure and layered cotton paper labels in place of conventional plastic seals. Inside, the contents are stacked, and a sponge-padded cardboard layer protects them during transport while carrying brand information. An accessory box with a handle sits at the bottom. Gold stamping and embossing reproduce dragon and bronze patterns from ancient China.

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Green Field Watchmen Packaging Of Rice

Peng GuoZhi Packaging Of Rice Packaging Wednesday, 29 April 2026

Green Field Watchmen

The packaging design for this series of ecological rice is also rooted in profound strategic insights. With the rapid development of the Chinese economy, consumers in China prioritize safety and taste when purchasing rice. Noticing that ecological rice brands mainly emphasize safety without recognizing the greater value of deliciousness, the team named the brand Green Field Watchmen. The team emphasizes the sales proposition that ecological rice is more delicious, reflected in the creation of this series.

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Hen Olive Oil Dispenser

Idea Design Olive Oil Dispenser Packaging Tuesday, 28 April 2026

Hen

The gourmet olive oil dispenser, a compact and iconic addition to the Soso family. Meticulously crafted for durability and reusability, it boasts a unique integrated opening and closing mechanism. Made from ceramic and sourced from local artisans in Andalusia and the Spanish Levant, it exudes the essence of Spanish cultural heritage with its tactile finish and aesthetic elegance. The innovative stopper ensures hermetic sealing and effortless pouring with a simple twist, eliminating the hassle of removal.

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Lays Dungeons and Dragons Food Packaging

PepsiCo Design and Innovation Food Packaging Packaging Monday, 27 April 2026

Lays Dungeons and Dragons

Lays Dungeons and Dragons is a food packaging design created for a range of potato chips. The packaging was released as a tie-in with the 2023 film Dungeons and Dragons, Honor Among Thieves, and was joined by an influencer kit. The design draws on the fantasy world of the film. The central figure of the campaign is The Potato, a character that appears in the film and is also a real potato. The theme links the story to the potatoes grown on more than 100 farms in the United States and Canada that supply the chips.

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Blooming Flowers Seeking Collection Gift Box

Hangzhou Maogeping Technology Co., Ltd Collection Gift Box Packaging Sunday, 26 April 2026

Blooming Flowers Seeking

Blooming Flowers Seeking is a cosmetic gift box inspired by traditional Chinese culture and by the collections of the Palace Museum. The cases are made from porcelain white sheet material and carry a hexagonal dragon emblem with gold trimmed edges. Motifs of palace cats, butterflies and peach blossoms decorate the set. The lipstick and mascara tubes have three dimensional embossed patterns that resist slips and fingerprints. The drawer style interior reveals a scroll with cloud and ocean wave patterns. A built in mirror and a leather handle make the box easy to carry.

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Azur Millesime Wine Packaging

Ximena Ureta Wine Packaging Packaging Saturday, 25 April 2026

Azur Millesime

Azur Millesime is a packaging design for a sparkling wine produced in the Limari Valley in Chile. The design interprets a woman dancing with the universe, holding the moon and the sun. The glass bottle rotates in one direction, while two lateral lines that represent the arms of the dancer rotate in the opposite direction. A motor inside the base creates the movement, and the base also serves as a display for the product. Seen from above, a sun appears to spin with the brand mark at its center. Black, silver and gold refer to the clear night sky of the valley.

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