Packaging

Discover 1029 award-winning designs tagged Packaging on Believe Design Magazine.

Designer: Onebook Design Studio Project Type: Packaging Category: Packaging

Green Light Tea Garden

Green Light Tea Garden is a packaging design for organic tea. The paper is made from used tea leaf residue and recycled tea bag paper. The handmade long fiber paper is printed with environmentally friendly ink. The illustrations show four native animals of Pinglin, Taiwan: the collared owlet, the Formosan muntjac, the Swinhoe pheasant and the emerald green tree frog. Each animal is placed in a local setting of cloud, mountain, forest and water. The packaging includes a gift box and a smaller bag, and explains the link between organic tea and the protection of nature.

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Designer: Ebru Sile Goksel Project Type: Packaging Design Category: Packaging

The Goodness Co.

Goodness Bars redefine functional snacking with a design inspired by the sky's natural color transitions, aligning with the body's circadian rhythm. Each bar features a unique gradient reflecting different times of day, creating a seamless spectrum when placed together. This design enhances the appeal of functional ingredients, making them more desirable while redefining healthy snacking. By merging scientific credibility with emotional engagement, it transforms an intimidating ingredient list into a visually captivating and trust driven experience.

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Designer: Giovanni Murgia Project Type: Wine Label Category: Packaging

Cera Una Volta

Cera Una Volta is a wine label and gift box design created for a small winery. The label carries an illustration in a fairy tale style that tells the story of the wine and of the people who produce it. A young girl and a swallow are shown flying to follow a dream. The label is printed on coated paper with a texture that recalls fabric, finished with a soft and silky treatment, soft touch colors and embossing. A transparent burgundy bottle reveals the golden color of the wine. The matching box holds three bottles and is covered with the same paper.

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Designer: Heijie He Project Type: Baijiu Packaging Category: Packaging

Handicraft Class 10 Years

Handicraft Class 10 Years is packaging designed for aged baijiu. The bottle keeps a classic teardrop shape and is finished with a metal lacquer spray in a matte deep teal tone, combined with gunmetal and gold details. The text on the label is arranged in a letterpress style. The cap has a breakable anti-counterfeiting feature and a transparent, gold embossed top, while the neck is wrapped in printed paper. The outer box carries letterpress details shaped as a stamp, and the paper inserts inside are made from recyclable and biodegradable materials.

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Designer: Suzhou SoFeng Design Co.,Ltd. Project Type: Mooncake Packaging Category: Packaging

Eternal Moon

Eternal Moon is a gift box designed for mooncakes. The packaging presents the Mid-Autumn theme from a broad perspective, setting aside traditional legends and focusing on the eternity of the moon and the shared destiny of people. The artwork shows the moon in eight settings: fire, flowers, stones, clouds, the sea, the wind, the mountains and the forest. Spot color printing and hot stamping are used. The outer box measures 335 by 75 by 195 millimeters and holds smaller mooncake boxes of 70 by 70 by 35 millimeters.

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Designer: Vishal Vora Project Type: Dry Fruits Packaging Category: Packaging

Prakrishi

Prakrishi is a packaging range for dry fruits created for the Indian market. The design presents a visual story of a kingdom of health, in which each dry fruit is shown as a king of its own kingdom. The packaging is monochromatic, and only the dry fruit is printed in color, so the food becomes the focal point of each pack. The range uses zip lock pouches with four color printing. Each pack measures 140 mm in width and 210 mm in height. The aim is to make the product clear and recognizable on a crowded shelf.

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Designer: KE,EN Project Type: Dual Function Incense Holder Category: Packaging

Yongxi

This work was designed by Mr. En Ke based on ancient Chinese royal culture. The packaging is redesigned with the elements of cloud pattern in the Forbidden City, the overall work of art is like an ivory, fully embodies the beauty of the Orient. Open the top cover, there is an incense holder golden phoebe wrapped in eco-friendly paper. This design works to break the traditional, will have two combustion and storage functions into a product design, so was patented in China. It has won international design awards while receiving well received from the market!

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Designer: Wen Liu Project Type: Alcoholic Beverage Packaging Category: Packaging

Mminni

Mminni is a packaging design for a brandy created for young consumers. The set contains a base wine, a blended wine and a group of mixing tools, so a personal flavor can be prepared without buying extra products. The letter X stands for the unknown and for open possibilities, and color is used to move the product away from the traditional look of brandy. The bottles are made of glass with a decorating firing process, and the box is formed by plastic molding. The set measures 198.8 by 122.8 by 122.8 millimeters.

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Designer: Tang Shengxing Project Type: Tea Packaging Category: Packaging

Xinjihao Bingdao

Xinjihao Bingdao is a packaging design for a Pu'er tea grown in the primitive forests of Yunnan Province in southwest China. The theme of the design is the harmony between forest residents and nature, where people, animals and plants coexist. The red box refers to the acidic red soil in which the tea grows. Chinese calligraphy characters are used to express the strong taste of the tea. The packaging is intended to convey the natural flavor of the tropical rain forest and to give the tea a clear oriental character.

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Designer: PepsiCo Design and Innovation Project Type: Food Package Design Category: Packaging

Lay's More Belgian Really Impossible

Lay's More Belgian Really Impossible is a limited edition packaging design for potato chips sold in Belgium. The packaging presents two new local flavors developed with Brussels Ketjep. Belgian consumers were invited to submit design concepts with a strong local character, and the two most voted concepts were featured and credited on the packs. The approach responds to a snack market in which local brands offer relevant flavors and claims. The design aims to retain current buyers of the Lay's brand and to attract new ones.

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Designer: TIGER PAN Project Type: Maojian Tea Category: Packaging

Zhong Yuan No 1

Zhong Yuan No. 1 is a packaging design for Maojian tea, a traditional Chinese tea grown in terraced fields. Because the flavor of the tea is light and mild, the package is kept subtle and refined. The tea can is made of tinplate with embossing and gold stamping, and matte and varnish finishes are combined. The capped shape of the can recalls a tea picker wearing a hat. The outer box is made of customized paper and is closed by a shaped belt inspired by the window frames of old tea farmer houses. Real tea leaves decorate the belt.

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Designer: Alan YanLun Wu Project Type: Mooncake Packaging Category: Packaging

Lantern Transformation

Lantern Transformation is a mooncake packaging tin created for the Mid-Autumn Festival. The container is made of food safe tinplate, formed by precision stamping and seamless welding. The exterior carries hand painted bird and flower motifs, protected by a water resistant coating. After the mooncakes are eaten, the lid is flipped and clicks into place as a lantern shade. An integrated lighting module is then switched on, and the empty tin becomes an ambient lamp. The tool free change extends the life of the package and reduces waste.

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