Believe Design Magazine

Believe Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Carp Leap The Tea

Qian Xiang The Tea Packaging Friday, 22 August 2025

Carp Leap

Carp Leap is a packaging design for black tea, created as a business gift. The design tells a story with traditional Oriental elements such as the fish, the dragon and the pine tree. Three stages are shown: leaping over the dragon gate, surpassing oneself and enjoying life. The illustrations refer to the memory of struggle shared by entrepreneurs. The box has a hard mounted shell with embossing and gold foil stamping, an origami paper bag and a sponge insert that holds each item in place. A cup with crystal glaze is included.

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Band3 Sport Band Packaging

Xiaomi Sport Band Packaging Packaging Thursday, 21 August 2025

Band3

Mi Band 3 is a packaging design for a sports band. The packaging uses a simple figure 3 as the main visual point, surrounded by a pattern inspired by an athletics track. The pattern extends over the whole box and conveys the movement of sport through simple lines. The box is die cut and folded from paper, and it measures 108 millimeters in height, 75 millimeters in length and 32 millimeters in width. Different colors mark the different versions. The series keeps a uniform design to remain visible on retail shelves.

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Old Parr Branding and Redesign

Laurent Hainaut Branding and Redesign Packaging Wednesday, 20 August 2025

Old Parr

Old Parr is a packaging design for a range of Scotch whisky. The crackled bottle and its tilted form are retained and enhanced to keep the tactile quality of the pack and its feel in the hand when pouring. The organic crackled pattern was developed together with the glassmaker. The labels are printed on a metallic substrate with white and six colors, two varnishes and one embossing plate. The boxes use the same metallic substrate and a sculpted embossing plate that repeats the crackle. An Old English typeface and the age statement recall the history of the brand.

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Xarin Series of Labels for the Farm Wines

Albert Fedchenko Series of Labels for the Farm Wines Packaging Tuesday, 19 August 2025

Xarin

Xarin is a series of labels created for a range of farm wines. Each label measures 30 by 135 millimetres and combines an unusual geometry with a concise layout. The shape is drawn from the alcohol meter and from the tall barrels used for wine aging, and it follows the curves of the bottle. The labels are produced on textured paper with flexographic printing and raised gloss varnish. A gift box of 100 by 330 millimetres is made of wood. The aim is to make the packaging easy to notice among many wine labels at points of sale.

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Bakers Dozen 13 Pack Egg Carton

Randy Ludacer 13 Pack Egg Carton Packaging Monday, 18 August 2025

Bakers Dozen

The Baker's Dozen Egg Carton is a reusable molded pulp carton that holds 13 eggs. The eggs are arranged in two rows of four with a row of five between them. The carton is made of 100 percent recycled paper, using the traditional molded paper fiber method. Large packing machines handle even numbers of eggs, so the 13-egg carton is intended for small producers who pack eggs by hand at farm stands and farmers markets. A debossed logo keeps the surface smooth, so farmers can add their own labels.

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Aava Supplements

Maja Maksimovic Supplements Packaging Sunday, 17 August 2025

Aava

Label and box packaging for a health food brand that has strong roots in the Nordics. The design should have a natural touch, especially considering the ingredients are natural. The target demographic groups are males and females in their 30s, 40s, 50s, and 60s. The box is printed on paper with a matt celloglaze finish. Whilst transparent plastic is chosen for the container because it is the most valuable plastic after recycling.

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