Believe Design Magazine

Believe Design Magazine featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Follow Me Packaging

Juntao Liu Packaging Packaging Monday, 4 August 2025

Follow Me

Follow Me is a packaging design for Buddhist vegetarian food. The design addresses young consumers, a group not well served by the traditional packaging usually applied to such products. Only the most essential design elements are kept, so the packaging appears concise, fashionable and approachable. A simple visual language with a Zen character replaces familiar decorative styles and changes common expectations about Buddhist products. Each package measures 80 by 40 by 300 millimetres. The intent is to make vegetarian food more accessible to a younger audience.

Continue reading about Follow Me Packaging

 
DIY Spice Blends by Chef Heidi Social Media Digital Recipes

Lize-Marie Swan Social Media Digital Recipes Advertising Sunday, 3 August 2025

DIY Spice Blends by Chef Heidi

Unilever Food Solutions tasked resident Chef Heidi Heckmann (Regional Customer Chef, Cape Town) to create 11 unique Spice Blends recipes using the Robertsons Spice Range. As part of “Our Journey, Your Discovery” campaign the idea was to create unique images and designs using these ingredients for a fun Facebook campaign. Each week Chef Heidi’s unique Spice Blends was posted as media-rich Facebook Canvas Posts. Each of these recipes is also available for iPad download at the UFS.com website.

Continue reading about DIY Spice Blends by Chef Heidi Social Media Digital Recipes

 
Yedao Lugui Baijiu Beverage

Wen Liu Beverage Packaging Saturday, 2 August 2025

Yedao Lugui Baijiu

Yedao Lugui Baijiu is a packaging design for a liquor brand from Hainan Province in southern China. Eight well-known scenic spots of Hainan are presented as illustrations on the front of the glass bottle. The neck label is set apart by a different colour. The outer box is made of acrylic and paper, so the illustrated bottle inside can be clearly seen. Gold stamping and silk printing are applied to the box, and the bottle is finished with a roasted flower craft. The simple blue colour scheme reflects the local culture and tourism of Hainan.

Continue reading about Yedao Lugui Baijiu Beverage

 
Puli Safety Pill Bottle

Qidan Yan Safety Pill Bottle Packaging Friday, 1 August 2025

Puli

Puli is a safety pill bottle with a double-cap closure. The outer cap is connected to the inner cap by tracks. In the initial position, the outer cap turns freely while the inner cap stays still. An adult can pull the outer cap so that protrusions and depressions engage the two caps, which then rotate together to open the bottle. Children find the outer cap hard to pull because the channel is narrow, so the contents stay protected. The flat body recalls a hip flask, hints at the pulling action and is easy to carry. Puli is made of HDPE by injection molding.

Continue reading about Puli Safety Pill Bottle

 
Moutai Group's - Taiyuan ZHI Packing Design

li zuo Packing Design Packaging Thursday, 31 July 2025

Moutai Group's - Taiyuan ZHI

Taiyuan ZHI Yuanyi is a liquor bottle packaging design created for the Moutai Group. The design departs from the established Moutai style and keeps only the familiar bottle shape, which is enlarged and made taller. Water is the central theme, since liquor is described as a water that carries emotion. The surface shows a seawater and cliff pattern drawn from ancient official robes, together with traditional auspicious motifs. Waves, standing stones and clouds suggest happiness and long life. The decoration is baked onto the glass bottle.

Continue reading about Moutai Group's - Taiyuan ZHI Packing Design

 
Mi Musician Bluetooth Headset

Xiaomi Bluetooth Headset Packaging Wednesday, 30 July 2025

Mi Musician

Mi Bluetooth Headset Mini is packaging created for a compact sports headset. The headset shell is minimal and carries a single circular button. The packaging uses images of famous musicians, so the oval shell reads as a head and the button as an open mouth. The result suggests a singer or a conductor, and gives character to a simple product. A PET tray holds the headset and the controller at the front, while the wires remain hidden. A paper cover keeps the structure firm. The design aims to appeal to users between 18 and 29 years old.

Continue reading about Mi Musician Bluetooth Headset